Bottom-line results Segmentation you will use

Bottom-line results

Real examples of how our segmentations have changed our clients' businesses.

Reduced their media budget by >10% with no loss of impact

Completely redesigned their portfolio and as a result grew share by nearly 20% which ad-sales expect to leverage into 25% growth.

Reduced costs by 10% while growing revenues by >10%

Grown revenues by nearly 10% while reducing customers base by over 20% by consolidating unprofitable accounts.



"Clusters' work gives us an incisive advantage over anything basic demographic data can provide" Giles Hadman, Walt Disney Motion Pictures